Photos and slides from my talk at Nordic.design, September 6th 2017 in Stockholm.
Photos by Samuel Unéus
Lettering - Designing Analog Letterforms
by Sofie Björkgren-Näse
Lettering is the art of drawing letters. Creating letterforms by hand is an art form on the rise and is already a big part of design, both graphic design and art. Sketching and refining letters with a pencil into unique and personal artwork sparks your creativity and brings you a sense of calm. Including lettering art in ads, on products and apparel is a growing market.
Sofie Björkgren-Näse is a freelance lettering artist based in Stockholm. She is the creative force and founder of Fia Lotta Jansson Design. She has been fascinated by letters and creating letterforms all her life and decided to dive head first into working as a professional lettering artist in 2012. The analog quality of creating letterings using pen and paper is something that Sofie highly values and enjoys. She is frequently hired for workshops as well as organizing her own. She loves inspiring others to create and draw letters. She has done work for H&M Foundation, Foodly, Personlig Almanacka and most recently Levi’s Nordic.